7 campuses. Thousands of students. One immersive Sephora Collection Experience. We transformed frosh month across Canada with a dreamy, vibrant campus tour designed for trial, discovery and self-expression.

AGENCY: SALT XC

CREATIVE TEAM: Executive Creative Director — Erica Boyton, Associate Creative Director — Georgia Inerfield, Creative — Hanna Alfieri, Senior Design Director — Ellen Cirka, Senior Design Director — Jessica Leong, Design Director — Samone Murphy, Designer — Emma Mikelberg