A high-energy pop-up made for glow-ups and good times.

SEPHORA

EXPERIENTIAL ACTIVATION

An immersive, high-shine beauty wonderland where guests glowed, glittered, and connected—featuring chromatic makeup, gems, shimmery hair and skin, disco selfie moments, and concert-ready glam. Brought to life in Toronto and Vancouver.

AGENCY: SALT XC

CREATIVE TEAM: Creative Director — Sasha Newton, Senior Design Director — Ellen Cirka, Senior Design Director — Jessica Leong, Designer — Emma Mikelberg

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